Privacy Policy

Protecting your privacy is of utmost importance to us. This statement describes the personal information we collect, our intended use of such data, and the measures we employ to ensure its security. Should you require further details regarding our use of cookies, please consult our Cookie Policy. For comprehensive information about our services, please consult our Terms and Conditions.

CLOSETQUALITY LDA, located in Porto, Portugal, is the data controller for any personal information we hold about you.

We ensure that your data is kept securely, provide accurate information regarding its use, and respect your rights in relation to your data. Our products are not specifically aimed at individuals under 18 years of age, and we do not market to this demographic. Furthermore, we are unable to identify individuals of that age or younger in our database. For further details, please consult our Terms and Conditions and our Registration and Account Terms and Conditions, which apply when you register an account on our website.

We collect data when you visit our website. This includes your name, email address, telephone number, delivery/billing address, day and month of birth, and information about your browsing and purchasing behavior. Data is collected when you place an order, contact our Customer Service team, register on our online store, opt in to our marketing communications, browse our website, and use other services offered by our site. We use this data to process your order, facilitate payment, deliver purchases, send marketing communications, provide registered users with access to services, personalize your site visit, and offer assistance through our Customer Service team.

We must have a valid reason to process your personal data, and we cannot collect, store, or use data about you that is incompatible with that reason. Our use of your personal data is justified by four valid reasons: Performance of a Contract, our Legitimate Interests as a business, Compliance with Legal Obligations, and Consent provided by you.

If you have consented to the use of your personal data, you have the right to withdraw that consent at any time.

Your personal information will be handled by the internal WHAT A SHOES team, who have undergone specific training and authorization for this purpose.

Furthermore, your personal data will be shared with third-party entities that assist us in providing our services. These entities have undergone a thorough assessment regarding personal data management and are only authorized to use your data for the precise purposes described in the contract with us.

The third-party entities fall into the following categories:

- Companies such as payment service providers, assisting us in the processing of your orders.

- Delivery companies and carriers responsible for delivering your purchases, who act as Data Controllers during the delivery process.

- Professional service providers, including email delivery suppliers, IT software providers, marketing and research agencies, analytics companies, and website hosts, assisting in the operation of our business.

- Credit reference agencies, law enforcement agencies, and fraud prevention agencies to combat fraudulent activity.

- Government and regulatory bodies to comply with our legal obligations.

Aggregated data that does not identify individuals may be shared with internal teams, relevant service providers, and brand partners for business planning purposes.

Additionally, if our assets are acquired by another organization, we may transfer your personal data to the buyer or potential buyer. The buyer will be legally obligated to use your personal data only in accordance with the terms described in this Privacy Policy.

We keep your personal data for a finite period consistent with our data retention policy. The precise retention period depends on the purpose of processing your personal data. After this period, your data will be permanently deleted or irreversibly anonymized.

You are entitled to the following rights under data protection law:

The right to request a copy of the personal data we hold about you.

The right to request the correction of any inaccuracies in your personal data.

The right to withdraw consent for marketing purposes.

The right to object to our processing of your personal data based on our legitimate interests.

The right to request the deletion of your personal data under certain circumstances.

The right to data portability, allowing you to transfer your data to another entity.

The right in relation to automated decision-making and profiling. We use profiling to tailor recommendations to your interests, but we do not employ automated decision-making processes that could harm you. If such processes were used, you would have the right to human intervention, to express your views, to receive an explanation, and to challenge the decision.

To exercise any of these rights, you may access your account